Author:Klimchuk, Marianne R

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PACKAGING DESIGN: SUCCESSFUL PRODUCT BRANDING FROM CONCEPT TO SHELF

By: Klimchuk, Marianne R.

Price: ¥800.00

Publisher: Wiley: 2006

Seller ID: RWARE0000042304

ISBN: 047172016X

Condition: Very Good


A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. How to create packaging designs for consumer brands that effectively commun icate in the retail environment Packaging Design: Successful Product Branding from Concept to Shelf is the most comprehensive resource of practical and professional information for c reating packaging designs that serve as the marketing vehicles for consumer products. Packed with real-world advice, step-by-step descriptions of the creative process, and all-important insights ... View more info