Price: ¥650.00
Quantity: 1 available
Book Condition: Very Good/Very Good
Chronicles the decline of IBM, explaining how corporate pride, inflexibilit y, bad decisions, and an inability to understand a changing marketplace has led to IBM's fall. 100,000 first printing. $100,000 ad/promo. Tour.
Title: BIG BLUES: THE UNMAKING OF IBM
Categories: Computers & Technology,
Publisher: Crown: 1993
ISBN Number: 0517591979
ISBN Number 13: 9780517591970
Binding: Hardcover
Book Condition: Very Good/Very Good
Seller ID: RWARE0000048978