LATINIZATION: HOW LATINO CULTURE IS TRANSFORMING THE U.S.

LATINIZATION: HOW LATINO CULTURE IS TRANSFORMING THE U.S.

By: Benitez, Cristina

Price: ¥800.00

Quantity: 1 available

Book Condition: Very Good


The news is filled with references to Hispanics and Latinos, but what the n ews doesn't tell you is the impact and influence that Latino culture is hav ing on the United States. You know about the pop celebrities and the baseba ll stars, but do you know about the contributions Latinos are making in art s, the sciences, education, and literature? And how about the influence on family life-- the center of Latino culture? Cristina Benitez, an experience d Latino marketer, identifies and discusses contributions that Latinos are making to U. S. culture, providing key insights into what this all means fo r the marketing community. She also provides statements from experts who ca n help you understand the sources and importance of Latino culture.

Title: LATINIZATION: HOW LATINO CULTURE IS TRANSFORMING THE U.S.

Author Name: Benitez, Cristina

Categories: Sociology,

Publisher: Paramount Market Publishing: 2007

ISBN Number: 0978660250

ISBN Number 13: 9780978660253

Binding: Hardcover

Book Condition: Very Good

Seller ID: RWARE0000029436