GAISHI, THE FOREIGN COMPANY IN JAPAN

GAISHI, THE FOREIGN COMPANY IN JAPAN

By: Kang, T. W.

Price: ¥600.00

Quantity: 1 available

Book Condition: Very Good


The author of this book is Korean, born in Japan and was educated at the Ha rvard Business School. He is, therefore, in a position to offer objective i nformation and advice to Western firms operating in Japan. Competing in the Japanese market and competing globally against the Japanese are two sides of the same coin, argues the author, and being successful in both aspects r equires the understanding of "cultural impediments". The author explains wh at these impediments are, dealing with everything from culture, to such pra ctical problems as hiring, training, partnering, launching products and pub lic relations.

Title: GAISHI, THE FOREIGN COMPANY IN JAPAN

Author Name: Kang, T. W.

Categories: Business,

Publisher: Basic Books: 1992

ISBN Number: 0465026613

ISBN Number 13: 9780465026616

Binding: Paperback

Book Condition: Very Good

Seller ID: RWARE0000035573