Jeary, Tony SPEAKING FROM THE TOP
Archstone Press 2001 0970631707 / 9780970631701 Hardcover Very Good/Very Good
The speeches and presentations of top executives impact the lives and livel ihoods of many people. Senior executives' words must be carefully crafted a nd presented in the most favorable environments possible. The messages of t op leaders to shareholders, boards of directors, employees and the general public shape the future of their businesses, and those messages deserve the best treatment. Today, the best treatment involves the integration and coordination of many technical disciplines and tools. This book will show you how these tools and human resources can be used to significantly improve your speeches and presentations.